With over five years of professional experience in social media marketing, my passion is helping women-founded brands create a strong digital presence through social and branding. I specialize in bridging the gap between social strategy and aesthetics by developing social strategies that build real connections on social media and builds brand recognition across platforms.

I followed the traditional educational path, earning a business degree in marketing with a focus in entrepreneurship from an accredited four-year institution. From an early age, I aspired to launch my own business, consistently seeking opportunities to identify the right venture that resonates with my passions and skills. This journey has not only equipped me with essential business and marketing knowledge but also fueled my ambition to turn my lifelong dream into a reality.

I got my start in social by helping local small businesses set up their social media accounts and taught them social media tools to leverage in their business effectively. This allowed me to create a portfolio and landed my first role as a social media manager at iHeart Media. There, I learned to manage and grow a brand with over 2 million followers and capture viral moments on TikTok. In my most recent position as social media marketing manager at a supplement brand, I served as creative director for product launch photoshoots and developed go-to-market strategies for social and e-commerce. This role enhanced my skills in creative campaign direction and planning, teaching me how to effectively leverage content across digital platforms and the importance of keeping your branding consistent and premium.

As someone in the social media industry, I regularly assist friends in the beauty and wellness industry with their social media to attract more clients. While doing this, I discovered my passion for teaching others how to grow their business through social media. It’s rewarding to see their breakthroughs for their own brand by simply leveraging social media effectively. I began to notice a need in the market: many women-owned brands lack the time to manage their social media, especially after a long day working in their craft and most marketing agency prices are not accessible. This led me to create Notif Social Studio, a social media + creative agency created to help women founded businesses grow their brand through effective social media strategy and branding. We’re here to bridge the gap between social media strategy and aesthetics to create branded content that reflects the high quality product or service you provide to help you reach your business goals.