Solo Skin Studio is a med spa based in Nashville, TN that’s on a mission to make skincare health accessible for all. They specialize in delivering results on multi cultural skin by providing high-quality skincare treatments such as facials, microneedling, dermaplanning, and laser hair removal.
Instagram Feed
Scope of Work
Services:
- Social Media Management Package: The Fundamentals
- Batch Content Creation Session
Project Goals
Our med spa client was looking for a brand & content refresh that was supported by social strategy with a goal to boost brand awareness and increase bookings for their new treatments and February promotions within the Nashville area.
Creative Direction
We selected a neutral color palette inspired by the Fitzpatrick skin tone scale utilized by the brand. To enhance the approachable yet boho chic aesthetic of the shoot, we incorporated organic elements of greenery, adding an elevated touch to the overall content shoot.
The Results
Client reported a 37% increase in bookings for February compared to the original projected amount. Over 90K impressions on IG in just one month and 47K total views across all reels. Achieving an incredible 361% increase in reach within the Nashville Market.
Social Media Design Work
Instagram Stories Design
Instagram Carousel Design + Photography
